WHAT IS POPCAR CAR SHARE?

Popcar Car Share is a membership-based car sharing service committed to providing a more sustainable and cost effective way for drivers to access cars on an hourly or daily basis. It’s designed to replace the need to own a car or purchase a second car by giving you all the benefits, without the cost and hassles.

We provide a better service to our members through an immaculate and well-maintained premium fleet of vehicles, exceptional Membership Experience, no holding fees or lock in contracts, highly competitive rates and our members only pay for what they actually use. Plus, we give them peace of mind knowing they have saved money and helped reduce the impact on the environment!

Our vehicles are located in their own dedicated bays in Sydney, Melbourne, Canberra and Byron Bay – you can check out the locations via our app. All cars must be picked up and returned back to the assigned bays.

POPCAR BRAND AMBASSADORS

At Popcar we are on a mission to build a community of like-minded people who are as passionate about car sharing as we are. That is why we are on the hunt to find amazing individuals to join our team and help further spread the word of Popcar to a new and exciting audience.

We want our ambassadors to experience Popcar first hand and get to know the brand on an intimate level so that you can share real and honest views on our service. We outlined what exactly is involved in our Popcar Perks Program and the benefits you receive in our initial message, if you have any questions please contact our marketing team directly. Below we have popped some guidelines on creating content for Popcar.

CONTENT GUIDELINES

At Popcar, we are focused on the journey. We would like to see content that features the advantages of Popcar (convenient, affordable, easy to use!) as well as content that features our vehicles as a more subtle element of your adventure! When creating content for Popcar we love for our Brand Ambassadors to be as creative as possible and by the end of each month, we will reach out to you for your photo and video content. The following deliverables are required to be submitted to our Marketing Manager before the end of each month, in order to remain on our Brand Ambassador Program.

  • 1 post published to your own social media tagging @popcar_carsharing
  • 1 story posted to your own socials
  • 2 photos (emailed to Popcar)
  • 1 reel (emailed to Popcar)
  • A short description of your journey

These images/videos will be utilised for Popcar promotional content and social media posts, and must feature the use of a Popcar vehicle.  In exchange for the above content you will receive $250/m in Popcar driving credit – equating to 4 days FREE hire of our City Hatch vehicles, and 3 days FREE hire of our SUVs, to hit the road in style at no cost. 

There are also a few guidelines to follow below.

  • Natural images – we love for any images provided to us to appear natural and not too forced or posed. These images can feature just you as an individual or can also include friends and loved ones.
  • Popcar Logo – at least 1 piece of content must clearly feature the Popcar logo on the vehicle.
  • Restrictions – whilst using our vehicles and creating content we just ask that you provide images of safe driving. No drinking alcohol, no using a phone whilst driving, and not standing or sitting on our vehicles etc.
  • Lifestyle shots – at Popcar, we’re proud to be a part of your journey. We would like to see content showcasing the adventures Popcar has taken you on, as well as the way Popcar has simplified your everyday errands.
  • Tag us @popcar_carsharing and #Popcar

At the end of your Popcar adventure, please send all imagery and copy to our Marketing Manager, Lauren (lmurray@popcar.com.au). Please do not submit your content via social media platforms.

Failure to provide content as per the guidelines will result in ceasing your BA perks with Popcar.

Need some ideas? Check out our Instagram page HERE where we feature all of our Popcar Brand Ambassadors.

OTHER THINGS TO NOTE

  • The above monthly deliverables are the minimum requirement to remain eligible for our Brand Ambassador Program. If you are unable to supply content for the month (i.e. traveling abroad for the entire month), please contact our Marketing Manager in advance to advise.
  • Popcar covers the cost of fuel.
  • Majority of our Popcar vehicles have their own dedicated bays that you must both pick up and return to at the conclusion of your booking. Some may be in floating bays (this will be stated within the Popcar app) and must be returned as close to the specified location within the app.
  • Insurance is included however there is an excess you are liable for should it be determined that you were in an at fault accident. However we do have an insurance excess add on that you can choose when making your booking that would reduce any costs to $1,000-$1,500 – this is $2.50 per hour, capped at $25 a day.

If you have any further questions please don’t hesitate contacting our Marketing Manager, Lauren (lmurray@popcar.com.au). 

Terms and conditions: Maximum value of $250 each month provided with 600km included. Additional mileage over the included 600km will be charged at 40 cents per/km with fees outlined in our Often plan. The driving credit also doesn’t cover the cost of tolls or any traffic infringements.